Android AdMob 收入和替代方案：展示次数与点击次数
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AdMob revenue and alternatives : Impression vs Clicks
提问by Jecimi
I actually use AdMob for my Android apps.
我实际上将 AdMob 用于我的 Android 应用程序。
For the moment I have zero revenue even if I'm approaching 1000 impressions. So I conclude that AdMob is based on CPC (cost per Click) system (because I have indeed no click).
目前，即使我接近 1000 次展示，我的收入也为零。所以我得出结论，AdMob 是基于 CPC（每次点击费用）系统的（因为我确实没有点击）。
Is it always the case ? Or does AdMob use also cost per impression system sometimes ? If yes, can we choose the use rather this cost per impression system ?
总是这样吗？还是 AdMob 有时也使用每次展示费用系统？如果是，我们可以选择使用而不是这种每次展示费用系统吗？
Edit:
编辑：
For the moment here is what I found :
AdMob-> CPC : (from my own experience)
JumpTap-> CPC from this page: "Promote your business with pay-per-click advertising"
inMobi-> not precised
mmedia-> CPM, CPC and CPA from this page: "Your earnings metric or effective CPM. Because we offer a variety of campaigns on our network including CPM (cost per thousand impressions), CPC (cost per click) and CPA (cost per action), eCPM provides a consistent way to track your earnings for every ad shown."
But I have no idea if we can choose our preferred system here...
MobFox: CPC and CPM from this page: They mention a "2$ per thousand" in their exemple. But here again, no idea if we have control over which system is used or if we're forced to be pay by a CPC system.
AdMob-> CPC :（根据我自己的经验）
JumpTap- > CPC从这个页面：“用付费点击广告推广你的企业”
inMobi-> 不精确
mmedia->此页面上的CPM、CPC 和 CPA ：“您的收入指标或有效 CPM。因为我们在我们的网络上提供了各种广告系列，包括 CPM（每千次展示费用）、CPC（每次点击费用）和 CPA（每千次展示费用） action)，eCPM 提供了一种一致的方式来跟踪您展示的每个广告的收入。”
但我不知道我们是否可以在这里选择我们喜欢的系统......
MobFox：来自此页面的CPC 和 CPM ：他们在示例中提到了“每千人 2 美元”。但同样，不知道我们是否可以控制使用哪个系统，或者我们是否被迫通过 CPC 系统付费。
I think indeed that using different networks can be very interesting (for example through Mediation in adMob).
我确实认为使用不同的网络可能非常有趣（例如通过 adMob 中的中介）。
Also be careful with the "CPM" or "CPI" : Sometimes Networks mention cost per impression (CPI) but in fact they just pay you with CPC and evaluate a CPI by doing simply Nb of impression / Nb of click. Of course in this case the CPI is only an indicator but doesn't guarantee any revenue.
还要注意“CPM”或“CPI”：有时网络会提到每次展示费用（CPI），但实际上他们只是用 CPC 支付给您，并通过简单地执行Nb 次展示/Nb 次点击来评估 CPI 。当然，在这种情况下，CPI 只是一个指标，但并不能保证任何收入。
采纳答案by GTware
I think AdMob is CPC based and you can't earn any money from impressions in any way. Have a look at mMedia (http://mmedia.com/) and inMobi which are also supported with the AdMob SDK using the mediation mode: https://developers.google.com/mobile-ads-sdk/docs/android/mediation/
我认为 AdMob 是基于每次点击费用的，您无法以任何方式从展示中获利。查看使用中介模式的 AdMob SDK 也支持的mMedia ( http://mmedia.com/) 和 inMobi：https: //developers.google.com/mobile-ads-sdk/docs/android/调解/
